Looking for LinkedIn lead generation B2B? Do you think that there is an opportunity to generate business from this social media platform? We all are well aware of the fact that this social media platform is one of the world’s largest business professional databases. So yes, there is an opportunity for LinkedIn lead generation B2B marketers to generate business from this platform.
A large number of potential audiences can generate new business and leads from this social media platform by using a smart strategy.
Strategy parameters:
If you want to generate new business or leads, then you have to understand and determine the right strategy for you. There are a few strategies, and you have to choose the right that must meet the following parameters:
- Generate leads consistently
- No ad spend required
- No mass spamming
- Was repeatable
- Not too time-taking
The process:
In this guide, we have listed a three-step process that should be followed in order to generate strong and long-lasting results without investing any money and time commitment.
Viewing:
The first step of this process is to view target profiles, and for this purpose, you should determine who your suitable and most ideal lead generation service is. And if you make use of LinkedIn’s sales navigator tool, then you will be able to get 22 different filter categories in order to improve the database into your ideal list.
Connection request:
Once you view your target profiles, now you have to sit and wait and check who views your profile back. It is a common fact that when someone views our profiles back, we consider it a sign of interest. So when people view your profile, you should send them a connection request.
You should send personalized connection requests instead of sending a traditional type of request, which is so boring. And instead of hiring someone from outside and get professional help for outsourcing sales and marketing services, you can send the connection requests on your own.
Message:
After sending personalized connection requests to other profiles, now wait to see who accepts those requests. And when they accept your connection, now you should send them a message. Thank them for connecting. Make sure these messages should not be overly sales, but they should be purely for the intention to start a conversation.
Following these simple processes of LinkedIn lead generation B2B, you will be able to generate business and new leads.