Neon signs are being used for advertisement from almost 100 years, and they have been very successful till now. Many people think that the overall looks of these signs have a very positive impact. These signs are not only working for advertisement but also making cities and towns bright and more vivid. Towns would have been darker in the night if there wouldn’t have been this signage.
These signs have many advantages and used other than advertising and marketing. They are being used in all over the world for every type of business. Neon lightning is being used in televisions, clocks; it is also being used in home and businesses to enhance the brightness of darkest areas. For Gas laser which is to remove the eye cataracts and other medical purposes it is proved beneficial. With neon light pilots were able to see as far as 20 miles which was impossible for other light in some specific areas. They can be seen in foggy atmosphere so it has helped many people to find hotels and motel in winters at nights.
It is a fact that this light has been proved best for all these purposes but its actual and biggest use is in signage and from years people think neon signs are best for advertisement. There are two reasons for using neon for signs, first is that they are the first class conductors of electricity and second is that t can be seen from very long distance. Neon technology had been started from Europe in 1675, but at that time it was just an idea to use it for signage, there wasn’t any practical implication of this idea because as amazing as it sounds at that time electricity was not invented till then.
After very long time, the first sign was made in Paris by a man called Georges Claude in 1910; he invented a sign for a barber shop. After that this idea went to USA, brought by an auto dealership shop called Earle Anthony. He bought two Packard neon sign in 1250 dollars in 1923. That was the time when the idea of this signage became popular among other business owners as well. After that it became a new trend of advertisement. The traditional idea was stricken by this new idea. First sign had a bright red light which signified danger and that is why it called liquid fire.
After the sometime people started doing different experiments with these signs and they came up with so many mesmerizing ideas. Some of these designs are very famous in the industry till now and people try to copy them. these sign have kept their popularity intact even today when there are hundreds of other ways of advertising.
